Ad Council


Seize the Awkward: How to Talk About Mental Health

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About the Organization

Ad Council

We identify a select number of significant public issues and stimulate action on those issues through communications programs that make a measurable difference in our society.

Learn More: Ad Council

Our Goal

End the Stigma Around Mental Health

It’s hard to know what to say to someone who is struggling with depression, anxiety, or other mental health issues. But reaching out when you’re feeling down or when you see a friend struggling can make a huge difference. Help encourage others to reach out and support friends who may be struggling with their mental health by bringing Seize the Awkward to your community.

Taking Action

Learn the signs of struggles with mental health

Find out how you can help a friend with their mental health.

Learn the signs


Learn why mental health conversations are so powerful.

Watch these stories about friends who started mental health converations and see how it made a difference for so many.

Learn more


Learn mental health conversation starters

Sometimes mental health discussions can be kind of tricky. We have some opening lines to get the conversation rolling.

Start the convo


Host your own event and join the cause

Learn More

Bring people together to help learn more and take action for a cause. Whether its a virtual panel discussion, a class, or just a happy hour with friends, get involved in the causes you’re passionate about by combining advocacy with connection.

Upcoming Events